Archive | Search Engine Optimisation (SEO) RSS feed for this section

Search engine optimisation toolkit – hone your SEO skills!

It seems everyone’s an expert when it comes to search engine optimisation. While expert knowledge and practical experience count for a lot – there’s loads of powerful tools available that, when used appropriately, can help propel your site to the top of Google’s search engine results page. Here’s some of our favourites… Google Analytics – [...]

Leave a comment Continue Reading →

Blocking sites from Google’s search results

Even the most expert of computer users will occasionally stumble across a useful feature or service that they wondered how they ever managed without.  A case in point being the ability to block results from particular websites from appearing in Google’s search engine results page. Let’s say that your day to day life involves you seeking out [...]

Leave a comment Continue Reading →

12 websites ranking… 12 (work) days before Christmas

With 12 (work) days left before Christmas we could think of no better (read: editorially lazy) thing to do than string together 12 posts culminating in a pear (tree) on December 23rd… Search engines are a key way for people to find what you’re doing online. Google won out over directory sites like old-school Yahoo! [...]

Leave a comment Continue Reading →
Britney falls from search engine grace – Yahoo’s top search terms revealed

Britney falls from search engine grace – Yahoo’s top search terms revealed

It’s that time of the year again – time to extrapolate the social zeitgeist from the terms you’ve been flinging in your search engine’s direction. First spurious conclusion from this year’s Yahoo! most searched for? We love tech more than people! Apple’s iPhone tops the list – only the second device to nab the top [...]

Leave a comment Continue Reading →
Facebook EdgeRank’s steely grip on your News Feed

Facebook EdgeRank’s steely grip on your News Feed

While most companies with a digital presence should be optimising for search engines, have you thought about how your updates rate in Facebook? Time to think about social media optimisation! Why do some of your friends status updates on Facebook appear at the top of your News Feed and others hardly get a look in? [...]

Leave a comment Continue Reading →
Google’s search engine changes hit 35% of searches

Google’s search engine changes hit 35% of searches

Google’s refreshed its search engine algorithm and ‘freshness’ is said to be the order of the day but how big is the impact? While Google’s previous tweak to the search engine algorithm (Google Panda) affected just over 10% of searches, this latest update could impact on around 35% so you’d think the potential ripples could [...]

Leave a comment Continue Reading →
Removing your content from Google – responding to Government requests

Removing your content from Google – responding to Government requests

Google’s ubiquity means it can be hard to remove your digital assets from its net-search tentacles – unless you’re calling on behalf of Whitehall. Who makes the call about what appears in your search engine results? Google hold a lot of sway, for sure, in tweaking their algorithm to probe ever more deeply and more [...]

Leave a comment Continue Reading →
Google hides search referral data

Google hides search referral data

Looking through Google Analytics data is critical for any webmaster looking to optimise their website but recent changes mean not everything’s getting recorded. Anyone who has used Analytics will appreciate the huge range of information recorded by the tool ready for you to exploit. Whether you’re looking to find the number of pages on your [...]

Leave a comment Continue Reading →